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SPESES - Presentation

Contributed by: Sonja Markwell
Published: Thursday, 31 October 2013 4:00 PM
Pierce, D., Petersen, J. C., Lawrence, H., & Johnson, J. E. (2013, October). Selling the best suites in the house: Content analysis of premium sales positions announcements. Presentation made at the Sport Marketing Association Conference, Albuquerque, NM.